Gibt AT&T Rabatt auf das iPhone?

Ein amerikanischer Tech-Analyst stellte die Vermutung an, dass AT&T das Apple iPhone subventionieren wird, um die Verkäufe anzuregen.

Shaw Wu:

We are hearing rebates of $50-150 that will be offered by AT&T to lower the price points for iPhone (currently $499 for 4 GB and $599 for 8 GB) and to entice customers to sign longer term voice and data contracts.

From AT&T’s perspective, a rebate is a great marketing tool and small sacrifice to make to entice a customer to sign up for 2-year voice and data cell phone plans that cost about $75-100 per month (before taxes and fees), meaning $1800-2400 in ‘guaranteed’ bi-annual revenue.

Veröffentlicht am 24. April 2007 um 19:07 von Petty · Permalink
In: News · Schlagworte: , , ,

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